My student said the mall concept is a foreign idea to Czechs. I thought to myself, "you aren't missing much. You've seen one mall (even one as shiny bright and pretty as this one) and you've seen them all." My reaction to shopping in any mall is one giant big yawn.
The Palladium mall
could really be anywhere
in the world,
couldn't it?
B-o-r-i-n-g.
could really be anywhere
in the world,
couldn't it?
B-o-r-i-n-g.
There was one Czech retailer that predated communism, a department store called Bila Labut (white swan) which was celebrating it's 70th anniversary. Bila Labut is only two blocks from the Palladium Mall at 23 Na Porici opposite the Legio Bank building . It hadn't yet responded to the salvo of sophistication sent off by the Palladium. It better hurry. When I went inside Bila Labut, I was rushed with long-forgotten memories of the downtown Younkers department store of my childhood, a retail store replaced forty years ago. This store is 'in transition'.
were fascinating;
would you have put these
would you have put these
items together as likely
add-on sales to each other?
I need a pair of sunglasses
because the glare from my cuckoo clock
is too much!
Or maybe there's literary appreciation at work.
Display through alliteration:
tableclothes and tennis shoes!
Or maybe there's literary appreciation at work.
Display through alliteration:
tableclothes and tennis shoes!
Here's a decorating idea
that hadn't yet occurred to me.
Put an umbrella at the base of my
Christmas tree.
that hadn't yet occurred to me.
Put an umbrella at the base of my
Christmas tree.
You can have any color so long as it is
beige or pink.
beige or pink.
If the furniture itself doesn't give you an
idea of the need for an update -
the style names themselves might.
This is the Thelma.
You can also select the Betty and the Linda.
idea of the need for an update -
the style names themselves might.
This is the Thelma.
You can also select the Betty and the Linda.
The end of communism
was the greatest gift ever
to the Schindler Elevator Company-
imagine country after country
was the greatest gift ever
to the Schindler Elevator Company-
imagine country after country
full of buildings
that hadn't updated their elevators
in forty years!
in forty years!
I have new appreciation for that
law in America that requires elevators
to post the date of their last inspection.
I enjoy the language used in Czech retail. Businesses often put up signage that says: "our offer:" It has such a friendly sound to it. Then what follows is a list of what they are selling. The big car-oriented shopping centers that are starting to spring up don't say they're open 24 hours a day. Instead it almost sounds like one is at the casino. Those stores want you to know they are open "non-stop." The action never ends! law in America that requires elevators
to post the date of their last inspection.
A wonderful movie captures Czech retail "in transition" from communism to capitalism. I thought I would hate the documentary because it involves a practical joke played against the Czech public. I hate practical jokes. In the end I loved the movie and want to recommend you see it. If you're in the States, you can rent "Czech Dream" through Netflix.